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Mobile devices help businesses in creating multiple touchpoints that can generate interest and revenue. Starting from something as simple as an ad posted on a social media platform to actually engaging the user on a natively-built business app. As the usage of smartphones slowly replaces that of laptops and desktops, we see that there are many levels on which a business can touch base with its consumer. First can be ads, second can be a mobile-ready website, and third can be creating a business app that provides the actual service you’re offering.